Clothing display rack is a display rack designed to display products and strengthen the role of advertising. It has the functions of attracting consumers' attention and displaying product features. In the design of clothing display cabinets, we need to take into account the selection of materials, visual products and other factors. A good display of clothing display rack can attract more customers. Here are several display skills, such as stacked display, hanging display, etc. Let's take a look at the clothing display rack.

1. What is the use of the clothing display rack

From the perspective of function, the display rack focuses on making consumers pay attention, interest, desire, memory and a series of psychological activities before buying goods. In addition to the use of decoration design elements such as color, text and pattern to reflect the function of advertising, it is also required to meet the requirements of displaying goods, conveying information and selling goods. It would be better if it also has personalized modeling and structural design.

The general appearance of the clothing display rack is beautiful, noble and elegant, and has good decorative effect. It can fully display the characteristics of the clothing products, so that the products are prominently displayed in front of the public, and the extraordinary charm is played, so as to increase the role of the publicity and advertising of the products.

Clothing display rack can also be equipped with light boxes, both sides can also choose fluorescent lamps, spot lights, the glass layer in the cabinet can be increased and reduced according to their actual needs, the glass layer can be freely adjusted height. The rendering of lighting makes the clothes more attractive to customers.

Two, how to design the clothing display rack

1. Selection of materials

Clothing display cabinet equipped with auxiliary materials should not be too conspicuous, remember not to steal the thunder of the product. Clothing display rack can be designed according to the product store area, clothing style, indoor lighting, etc., and other auxiliary accessories placed on the display rack mainly play an ornament effect.

2. Product vision

The main purpose of display rack design is to let consumers know the product information in a very short time. It is necessary to display the design concept of the environment itself at the same time, but also to add the design elements of display, show users different display effect, so that consumers can feel comfortable at first sight to appreciate the product.

3. Collocation of lighting

General clothing display cabinet will be installed on the top of several LED spotlights, the inside of the use of fluorescent lighting to improve the overall brightness inside the station. Commonly, several cold lights and LED lights can be installed at the left and right corners of the front of the display case as a supplementary light source for the dead corner.

4. Environment rendering

The display rack can establish a warm and infectious space environment for shopping, entertainment and leisure for its target customers.

Third, the display skills of the clothing display rack

1. Stacking display shelves

Stacking display is a way of placing goods on the table or shelf smoothly. It is not only suitable for clothing display with a sense of quantity, but also suitable for light jewelry display. Generally, goods are placed at the low display height below the visual level. Different shapes and height changes of exhibition stands and shelves are used to display goods and facilitate customers to take them, so that the products show a sense of organization, hierarchy and stability, and reflect the different color differences of clothing.

2, hang display shelves

Front hanging can clearly reflect the full front of clothing, suitable for displaying clothing style and decorative characteristics, the visual effect is relatively prominent, but will take up a large display space, so it is usually used to show the featured or mainstay style, the use of group hanging display, clothing size in turn. Compared with the front hanging, the side hanging is more widely used, which can not only ensure a large storage capacity, but also facilitate customers to take out the fitting, but also can focus on displaying the style and color of the commodity group, stimulate customers' sense of curiosity, and form a display surface with appeal and visual impact.

3. Selection of display shelves

The material of clothes hanger is generally wood and plastic, which can be divided into separate pants hanger, separate skirt hanger, separate coat hanger and combined coat hanger. Pants hanger is generally used to hang, skirt hanger is used to clip, coat hanger is made into the curve form of the shoulder, the combination of coat hanger can be hung jacket and bottom at the same time, hanging wardrobe is a combination of wardrobe and hanger, can hang coat, scarf or socks and so on.